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25
Sep
2007
6:06 mins
Episode: 800 lb. GUERILLA in the room 
PRACTICE MARKETING blog | 30 Episodes
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What’s the biggest objection given to you by prospective clients?
What’s the biggest misconception or stigma about your service, product, or profession?
What’s wrong with the dominant professional (famous celebrity) in your field?
They’re thinking about it whenever you sit on the other side of the table.  Even if you don’t bring it up, it’s looming in the [...]
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