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28
4:00 mins
Episode: Beneteau Sailboats: From Family Shop to Global Hit
NPR: Business Story of the Day Podcast | 102 Episodes
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Fifty years ago, Beneteau was a small, family-owned company that made fishing boats in a French village. Now it's the world's top sailboat maker, with dealers in 50 countries. Reporter Eleanor Beardsley has more on the woman who transformed the company.
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