Imprint: Busines Author Interviews: Episodes

Failure to Communicate :How Conversations Go Wrong and What You Can Do to Right Them by Holly Weeks. Since few of us like being involved in confrontational or highly emotional conversations we tend to procrastinate, hoping the situation will improve on its own. However, do not fear, Holly has examined ...
Relevance by Tim Manners. Becoming and maintaining a solid brand is no easy feat. Stare at the numbers too long and too much and you lose the connection to your customer, which happen to be human, not a piece of data. Rather than find yourself in the position of having your advertising try to talk someone [...]
Iconoclast by Gregory Berns. Being different or thinking different is a common theme in business growth and innovation. The approach in other books is looking at ways to be creative and generate new ideas. Greg’s approach is from science; he’s looking at what’s going on in the brain ...
How the Wise Decide: The Lessons of 21 Extraordinary Leaders by Bryn Zeckhauser. A day for firm decisions… or is it? We’re gathering info and making choices all the time. How do excellent leaders do it? How do they decide A or B, and see it through? How do they handle the tough calls? The ...
Nice Guys Can Get the Corner Office by Russ Edelman. Nice guys (and gals) are who we want to work with (who wants to work with a jerk?), but in the process get ‘run over’ by giving in at their expense. What’s the solution? Taking on the Nice Guy Bill of Rights - the formula for [...]
Innovator’s Guide to Growth by Scott D. Anthony. There’s nothing like a good innovation to create a market and drive your company’s growth. This book looks at how to: Identify potential innovation opportunities Formulate and shape ideas Build an innovation business Build innovation ...
How You Do What You Do by Bob Livingston. What you do is what gets the sale, at least in the short term. How you do it is where repeat customers and sustained sales kick in. A satisfied customer returns, a dissatisfied customer goes elsewhere. Bob dives deep into the elements of service excellence and what [...]
Where’s Your Wow? by Robyn Spizman and Rick Frishman. This book looks into the recipe to create a special sauce in your company. That’s what makes you different and more importantly, appealing for customers. From finding your edge and knowing your customer to hiring people and putting people ...
Navigating For Success by Moss A. Jackson, Ph.D. Moss is a clinical psychologist that has taken that practice and helped business people for over 30 years. He looks at what your doing to drive your ship to its destination - are you in charge, or are the waters tossing you about? The book looks at mapping [...]
Big Ideas to Big Results by Michael Kanazawa and Robert Miles You probably know where you want to go, it’s the getting there that’s the problem. You’re not alone as Fortune 500 companies to the shop on the corner have experienced the same frustration. Based on a methodology that started ...
The Milkshake Moment by Steven S. Little Have you found yourself frustrated trying to get, what in your mind is not a difficult thing, but the business you’re dealing with has some crazy rule in place that makes the process complicated when it doesn’t have to be? Now look on the inside. ...
Self-Marketing Power by Jeff Beals The more we build a personal brand and gain popularity within our respective areas of interest the better off we are, and the company we work for. When marketing yourself there are many avenues to use, and many tips to make it worthwhile. I’m going to go out ...
Lead Well and Prosper by Nick McCormick Managing people in itself can make the role challenging on it’s own not to mention the ever-increasing levels of responsibility being required. Few managers want to do poorly even when companies to not make the time to invest training and other resources ...
The Tripping Point in Leadership by David Byrd Companies often look at why things are not better by listing off things that are usually comprise of people problems. David however, doesn’t see those as the problem, but just the symptoms of apathy. Now who wants to admit they have apathy? Not to ...
Zero to One Million by Ryan Allis Ryan built a company to $1 Million in sales by the time he was 21. And now he’s written out how it happened, and provided all the steps you’ll need to take to work at building your own successful company. I could write more fluffy words, but that sums [...]
Why Should the Boss Listen to You? The 7 Disciplines of the Trusted Strategic Advisor by James E. Lukaszewski Sales are down, morale has tanked, management is clueless but not to worry - you know what to do. However, how do you convince the boss that your idea has merit? How do you position yourself as [...]
Hug Your People by Jack Mitchell Jack’s first book Hug Your Customers, showed just how powerful it is to make a human connection to your customers. Now he explains how to create a culture in your company that will attract and inspire those you work with to love to come to work in the morning. Do [...]
Something Really New by Denis Hauptly A topic like innovation can be met with mental resistance because we’ve all been duped and marketed things that either aren’t innovative or not practical for us to use. “In the world of product and service innovation, utility is the driving force,” ...
What Made jack welch JACK WELCH by Stephen H. Baum The people that rise through the ranks to the corner office come from all walks of life. They have different economic and educational backgrounds, and yet they find themselves running some of the largest and most challenging companies. Jack Welch was ...
The Opposable Mind by Roger Martin When a big problem comes our way often our normal reaction is to divide and conquer, take all the pieces and knock them out one by one. This book turns that notion on its head. The best solution to a complex question must keep the entire question in focus. I talk [...]
Please wait...